LRP INSURANCE

Farm & Ranch

Livestock Risk Protection Insurance (PRF)

A wide open grassland with a herd of cows grazing and walking. In the background, there are trees and a partly cloudy sky with some blue sky showing.

Protect Your Prices. Protect Your Profit.

Cattle markets move fast — and prices can change dramatically between calving and sale day. Livestock Risk Protection (LRP) Insurance helps ranchers manage that volatility by locking in a minimum price for livestock while still allowing you to benefit if market prices rise.

With LRP coverage, you can safeguard your operation’s profitability without the complexity or costs of traditional futures contracts.

Understanding LRP Insurance

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How LRP Insurance Works

  • Market-Based Protection: Coverage is based on USDA market indexes for fed cattle, feeder cattle, dairy cattle, and swine.

  • Flexible Coverage Options: You choose the livestock type, number of head, coverage level, and end date that align with your marketing plan.

  • Indemnity Trigger: If the market price falls below your insured price at the end of your coverage period, you receive an indemnity payment.

  • Upside Retained: If prices rise, you still sell your livestock at the higher market price — keeping your profit potential intact.

Why Producers Use LRP Insurance

  • Protects against sudden price declines

  • Keeps your upside open when markets improve

  • No margin calls or brokerage accounts required

  • Federally subsidized to keep premiums affordable

  • Works for any operation size — from small herds to large-scale producers

Why Producers Choose
First West Insurance

A cowboy on horseback herding a large group of brown cows down a dirt road in a rural landscape under a cloudy sky.

At First West, we help producers make the most of LRP coverage through expertise, strategy, and data-driven insight. Not all agents understand how to structure policies efficiently — but the right timing, weight class, and end-date selection can make a major difference in results.

Expert Program Utilization - We help structure coverage e􀆯iciently to align with your herd and market strategy.

Strategic Planning - Coverage is customized around your sale timing, cash flow, and market conditions.

Data-Driven Approach - Our team analyzes basis history, USDA data, and market trends to identify the most beneficial coverage windows for your operation.

Many ranchers miss out on better protection or payouts simply because their policy wasn’t designed strategically. With First West Insurance, you get a partner who understands both insurance and the cattle market, turning risk management into a competitive advantage.

LRP Insurance FAQs

  • Enrollment is open year-round, depending on USDA price postings and availability.

  • At the end of the coverage period — no upfront cost at purchase.

  • No. Choose how many head to insure based on your marketing and cash flow needs.

  • Prices are based on USDA-published indexes (Feeder, Fed, Dairy, or Swine).

TAKE CONTROL OF MARKET RISK

You work hard to manage your herd — don’t leave your prices to chance. Partner with an independent insurance agency that understands how to align LRP coverage with your operation’s goals.

CONTACT AN INSURANCE PROFESSIONAL
CONTACT AN INSURANCE PROFESSIONAL